Justin Bieber sells rights to songs for $200m

Justin Bieber singing into microphone

Justin Bieber performing in Hollywood, California earlier in January

Justin Bieber has bought his share of the rights to his music to Hipgnosis Songs Capital for a reported $200m (£162m).

The agency now owns the pop star’s stake in among the greatest hits of current years, together with Child and Sorry.

Bieber, one of many best-selling artists of the twenty first Century, joins a rising group of artists who’ve cashed out on their catalogues.

The transfer means Hipgnosis will obtain a fee each time a music they personal a part of is performed in public.

The corporate – a $1bn venture between monetary big Blackstone and the British Hipgnosis Track Administration – acquired Bieber’s publishing copyrights to his 290-song again catalogue.

That features all of his music launched earlier than 31 December 2021 – and his author’s share.

The star’s artist rights to his grasp recordings have been additionally acquired within the deal.

Hipgnosis has not disclosed the phrases of the deal, however a supply instructed the information company AFP it was price round $200m.

Artists are more and more promoting stakes of their work to music funds – together with Justin Timberlake and Shakira, who’ve additionally struck offers with Hipgnosis.

However the pattern is extra frequent amongst older artists. Within the final two years, music legends Bob Dylan and Bruce Springsteen each bought again catalogue rights to Sony.

Springsteen obtained a reported $500m (£376m) for the sale of his life’s work.

The Hipgnosis Songs Fund is building up a catalogue of hit songs and alluring massive institutional buyers to share within the proceeds.

The fund floated on the London Inventory Change in 2018.

The person who based it, Merck Mercuriadis, beforehand stated hit songs could be “more valuable than gold or oil”.

He stated Bieber’s music was “arguably the definitive soundtrack of the streaming revolution”, with 13 songs which have achieved 13 billion streams on platforms like YouTube and Spotify.

Share worth slide

As his viewers are nonetheless comparatively younger, he added, royalties will proceed to pour in for “60 or 70 years”.

“The attractive factor about music is that when these songs turn out to be hits, they turn out to be a part of the material of our lives they usually reside on endlessly,” Mercuriadis instructed BBC Radio 4’s At this time programme.

Nonetheless, the corporate’s share worth has fallen by greater than 27% since this time final yr, as investor curiosity waned.

In December, Mercuriadis referred to as the share worth state of affairs a “disappointment”, however stated he believed within the firm’s long-term profitability.

“Within the wider music market, individuals proceed to hearken to and pay for music regardless of in the present day’s price of dwelling challenges with annual audio streams within the US passing the one trillion mark for the primary time,” he stated.

“These are all thrilling indicators for the additional development that we’ll expertise as revenue flows by way of the gathering course of into Hipgnosis.”

The corporate’s share worth rose by 1.6% after the Justin Bieber deal was introduced.

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