Medical Options Promotes Amber Eire to Chief Advertising and marketing Officer

OMAHA, Neb., Jan. 26, 2023 /PRNewswire/ — Medical Options, one of many largest healthcare expertise ecosystems, immediately introduced the promotion of Amber Eire to Chief Advertising and marketing Officer.

Eire has been with Medical Options for 4 years and brings over 20 years of business expertise to her new position. As CMO, Eire will oversee the technique, growth, and execution of all Advertising and marketing initiatives for Medical Options’, together with inventive, operations, communications, and public relations actions, together with assist of the corporate’s M&A technique and associated integrations.

“I am honored to have the unimaginable alternative to assist Medical Options’ development and transformation on this capability and at this thrilling time in our firm’s historical past,” stated Eire. “I stay up for working carefully with senior management, our proficient Advertising and marketing group, and inside and exterior companions to drive model recognition, ship extraordinary experiences to our shoppers and touring clinicians, and to propel Medical Options forward of our competitors within the market as we prepared the ground and rework our business.”

Eire most lately served as Vice President of Advertising and marketing and Model Technique for Medical Options. She developed methods to assist lead era, model consciousness and social media engagement and led the corporate’s buyer expertise, advertising operations, and artistic groups. Previous to becoming a member of Medical Options, Eire served in varied advertising management positions with PPR Expertise Administration Group, earlier than its acquisition by Medical Options in 2018. Throughout her profession, she has directed recruitment groups and launched new enterprise items for managed companies applications and recruitment course of outsourcing. Eire holds a bachelor’s diploma from the College of North Florida.

“We’re thrilled to welcome Amber to our govt group and to her new and well-earned position as CMO,” stated Craig Meier, Chief Govt Officer of Medical Options. “Amber’s ardour for our business, our imaginative and prescient, and our Objective of connecting care are complemented by her depth of expertise, confirmed observe document, and people-centric strategy to management, all of which is able to take us to new heights as we construct the healthcare expertise ecosystem of the long run.”

Eire assumes the CMO place beforehand held by Joe Greene, who lately introduced his retirement.

ABOUT MEDICAL SOLUTIONS

Medical Options focuses on inserting high quality nurses, allied healthcare professionals, and interim scientific leaders in contingent in addition to everlasting, native, and per diem positions for hospitals, clinics, and long-term care services all through the U.S. The corporate’s workforce options embody a managed companies program, which presents hospitals and healthcare techniques a streamlined strategy to contingent workforce processes, serving to services acquire efficiencies, management labor prices, and improve affected person care requirements. Medical Options is headquartered in Omaha, Neb., with firm places in San Diego, Cincinnati, Denver, Tampa, Jacksonville, Tupelo, and Durham. In 2018, the corporate acquired PPR Expertise Administration Group in Jacksonville, Fla., and in 2019, acquired Omaha-based C&A Industries, father or mother firm to workforce answer corporations Aureus Medical Group and FocusOne Options. In 2022, Medical Options acquired Matchwell; its enterprise mannequin of subscription-based, per diem, and native companies expanded Medical Options’ portfolio of service choices into the per diem and native markets to additional bolster the corporate’s whole workforce options ecosystem mannequin. Medical Options was one of many first journey nursing and allied healthcare staffing corporations to be licensed by the Joint Fee and has been constantly licensed since January 2005. For extra data, go to medicalsolutions.com.

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SOURCE Medical Options LLC