The Apprentice 2023 Candidates: Meet the Cast
The Apprentice The Lord Sugar Business Partner Program is back!
What are the brave candidates who will face firings or hirings in this series’ boardroom?
Candidats for the Apprentice 2023
Avi Sharma
From: London
Occupation – City banker
USP: “I’m a confident chap who can bring a smile to the most miserable face!”
Bradley Johnson
North Yorkshire
Occupation: Director of a construction company
USP: “My USP” is my drive and determination. Starting a business from absolutely nothing and taking it to a company that’s turning over six figures demonstrates my determination and strong work ethic. A lot of people in business – I’m not saying everyone – have inherited their businesses, this is not the case for myself. I was made redundant in 2019 and now, we’re turning over half-a-million, which is something I’m immensely proud of.”
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Dani Donovan
From: Hertfordshire
Occupation: Owner of a hair salon
USP: My unique selling point is who I am. I’m a different kind of business owner, which is a lot more relatable to people. That is really what I would like to promote as a person, that business is something that doesn’t need to be fancy words and suits. Passion is the key to success in business.
Denisha Kaur Bharj
From: Leicestershire
Occupation: Financial controller
USP: “I’m a strong, motivated, hard-working woman. I know my worth and what I can achieve, most people don’t know that. I’m not scared of getting out of my comfort zone if it means being successful.
“I knew what I wanted from life my whole life. I know what I want. There’s only one Denisha Kaur.”
Emma Browne – FIRED – Week 1
From: County Kildare
Occupation: Senior account executive
USP: I am highly motivated and results-oriented. I have over five years of sales experience in diverse, competitive environments. I have a proven track record of winning new clients. If I have an opinion that I believe is valid and logical, I will state it as it is. I want us to win the tasks.
Gregory Ebbs, FIRED – Week 3
Shropshire, England
Occupation: Online antiques marketplace owner
USP: “My USP” is my ability to think outside of the box and try new things. I think I’ve got a really clear vision of what I want in the future and that is substantiated from having diverse experience in different fields and my willingness to try things that very few people will do.”
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Joe Phillips
From: Worcestershire
Occupation – Safari guide, South Africa
USP: I studied animal behavior and zoology, and became a South African safari guide. With regards to The Apprentice, that gives you the edge you need to be successful.
Kevin D’Arcy — FIRED Week 2
Dublin: From
Occupation – Accountant
USP: I have a solid 10-year career in financial service, as well as a thriving side business that I started and has grown to just under half a million in the past two years. This shows my commercial awareness, drive, and determination that set me apart from others.
Mark Moseley
From: London
Owner of a pest control company
USP: “My USP is that I’m very talkative with the charm to match – I can sell to anyone. I’ve been around the world and have met hundreds of different people, from members of the royal family to celebrities. I can always speak to them in a confident manner, so I know I’d be right at home negotiating and securing deals with some of the biggest brands.”
Marnie Swindells
From: London
Court advocate
USP: My unique selling point is creativity and imagination. I see opportunities everywhere I look, and that is what separates me from others.
Megan Hornby
From East Yorkshire
Occupation : Owner of a sweet shop or cafe
USP: My USP is my honesty. I think that no matter what situation I am thrown into, I will always give one hundred percent truth, even if it’s hard to hear. Since I was a teenager, honesty has been my guiding principle in business.
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Reece Donnelly
From: Glasgow
Occupation – Theatre school owner
USP: “My USP is that I’m the youngest CEO of a further education college in the UK. My first business was launched at the age of nineteen. Since then, we have grown from strength to strength, turning six figures in three years to turn over half a million. Despite my age, my experience, drive, personality, and drive allow me to leverage my success in Scotland and expand it across the UK.
Rochelle Anthony
From: Bedfordshire
Occupation: Owner of a hair salon or academy
USP: “I’m a determined, fierce, and tenacious businesswoman.”
Shannon Martin – QUIT – Week 2
From: West Yorkshire
Occupation: Bridal boutique owner
USP: “My USP is the fact that I’ve got a million-pound business, that might hopefully be a multi-million-pound business in the coming months!”
Shazia Hussain
From: London
Occupation: Technology recruiter
USP: My USP is my ADHD. This means that I process information faster than other people. This means I react faster and see things differently.
Simba Rwambiwa
Birmingham
Occupation: Senior sales representative
USP: My USP is me. If people can’t buy into you, they’ll never buy anything from you.”
Sohail Choudhary
From: Southampton
Occupation – Martial arts school owner
USP: My USP is systemization and automation. Simply put, it means turning my laziness to a positive through smart solutions and simple shortcuts for difficult problems. I can achieve the same results in half the amount of time as others.
Victoria Goulbourne
From: Merseyside
Occupation – Online sweet business owner
USP: My customer service skills are unparalleled as a former flight attendant, and now as a business proprietor. I know what the consumers want. I’ve travelled all over the world and I’m not afraid to take on a challenge.”
The Apprentice will continue on Thursdays at 9 p.m. on BBC One