Gucci’s New Apres-Ski Line Brings a Shot of Vibrant Color to the Slopes
You don’t have to decide what you will wear after a Black Diamond race.
Gucci It recently launched its new website. Après-Ski collection It combines mountain-inspired leisurewear and its bold design codes. Ready-to-wear includes ski-inspired sets and updated Gucci bags, Gusole boots, ski masks, and accessories. A preview of the co-branded collection is included in the collection. Adidas x Gucci picks items that can be used as a cold-weather substitute to their clothing collaborative release in June. Italian luxury luggage maker FPM Milano also partnered with Gucci to create a set of aluminum trolleys in continuation of the House’s Gucci Valigeria travel concept.
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The new Après-Ski collection is designed to capture Gucci’s vision of a travel-minded lifestyle. Highlights of the new collection include down-filled puffer coats, padded jacquard trousers and a wool knit bomber. And because you need shades to protect your eyes from all that reflective powder, there are plenty of retro goggles and round-frame sunglasses—rendered in fun colors—in drop as well.
For exploring snow-topped landscapes, new lug-soled boots are featured in the collection that are crafted from Gucci’s “GG canvas” and black rubber. The boots come in two colorways including both blue and gray, as well as the label’s classic camel and ebony hues. However, GG ankle boots with padded padding may be more practical in areas where snow is higher than your heels. These boots have a drawstring that traps warmth and keeps snow out. The reimagined Adidas x Gucci Gazelle sneaker rounds out the footwear, now available in two colorways that boast Gucci’s interlocking monogram and Adidas’s signature three stripes.
The colorful assortment of Après-Ski was captured through stills by Toronto-born photographer Mark Peckmezian Also via film Akinola Davies Jr. The campaign images feature the cast of characters on an alpine escape. We can’t promise you’ll look as chic as the models do in the images, but you’ll certainly stay nice and toasty, on and off the slopes.
Gucci Après-Ski is now available at the brand’s boutiques and on its website Prices start at $380 and go up to $4,100. Special pop-ups in Courmayeur, Cortina, Courchevel, Verbier, and Kitzbühel are also now accessible with the sporty release.
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